Cross Globe Marketing
We usually reply in a few minutes
Acquiring a customer costs far more than keeping one. We build post-purchase sequences that turn a single sale into a relationship, plus win-back flows that catch lapsed customers before they disappear for good.
The relationship should start, not end, at checkout.
Most email programs treat the sale as the finish line, sending an order confirmation and nothing else until the next promotional blast. That leaves repeat purchase rate, reviews, and referrals almost entirely unaddressed.
We build structured post-purchase sequences that guide a customer toward their second order, plus win-back automation that re-engages anyone who has gone quiet before they churn permanently.
These patterns show up when post-purchase communication is an afterthought.
Most customers buy once and are never heard from again.
Only an order confirmation email, then silence until the next campaign.
Lapsed customers never get a dedicated re-engagement attempt.
Reviews and social proof left to chance instead of a systematic ask.
Consumable products never remind customers it is time to reorder.
Repeat customers get treated identically to first-time buyers.
Every stage after the first sale, built to increase lifetime value.
Order and shipping updates paired with content that reduces buyer's remorse and support tickets.
A timed sequence that introduces complementary products before the customer forgets about the brand.
Automated review requests timed after delivery, when satisfaction is highest.
Reorder reminders timed to typical product usage cycles for consumable goods.
Repeat and high-value customers recognized with different messaging and perks.
A dedicated multi-email sequence triggered when a customer goes quiet past a defined window.
A last-attempt message before an unresponsive customer moves to a suppressed or low-frequency segment.
Repeat purchase rate, win-back recovery rate, and customer lifetime value tracked monthly.
Every flow is triggered by real purchase behavior, not a fixed calendar date.
Reorder timing based on actual product consumption data, not guesswork.
A data-backed window defines when a customer counts as lapsed for each product category.
Requests sent after delivery confirmation, when satisfaction is measurably highest.
Incentive size and messaging tested to find what actually recovers lapsed customers.
High-value customers get separate treatment from one-time low-value buyers.
Keeping a customer is cheaper than acquiring a new one, and it shows in the flows we build.
Flows fire based on real purchase timing, not an arbitrary schedule.
Social proof collection happens automatically, not manually chased.
Lapsed customers get a genuine recovery attempt before being deprioritized.
Repeat buyers see different content than someone on their first order.
Success tracked by repeat rate and LTV, not campaign-by-campaign opens.
A structured process that builds retention into an automated, measured system.
We review current repeat purchase rate and typical reorder timing by product.
Post-purchase, review, replenishment, and win-back flows are mapped together.
Churn windows and loyalty tiers are configured as dynamic segments.
Each flow is written to match where the customer is in the relationship.
Flows go live with tracking on repeat rate and win-back recovery.
Offer size, timing, and copy are refined against real retention data.
Get a free retention flow audit and see exactly how much repeat revenue is sitting untapped after the first purchase.